Google Trends is to blogs as drinking a cup of expresso coffee loaded with sugar is to the human body. A short, sweet, cheap thrill.
Sunday morning I wrote an article about Chelsea Clinton’s wedding. As an afterthought, I checked Google Trends looking for significant keywords to include or tag my post with.
Once found, I added them to my article and posted it to the blog. The hits were fast and furious – for a few minutes, then — nothing.
Here’s a partial screenshot so you can see the times of the hits. Explanation follows.
My article posted at 9:49am – the Google searchbot came by at 9:51am – The 25 hits registered between 9:52am and 10:12am – 24 minutes! That’s how fast things turn over on blogsearch.google.com and
trends.google.com!
That’s a visitor-a-minute… and if just one comes back or subscribes, it’s all good!
So, iIf you’re not doing anything one day, you can select a few hot topics, post them up on your blog and see what will stick!
*** (Keep in mind: my blog is on Google’s blogspot platform, so the search engine responds immediately when I post an article!)
To ping your blog to Google blogsearches worldwide, go to Pingler.com
Follow the instructions… it’s FREE!
Janice October 6, 2011 at 3:30 am
I had this dream that someday I’ll be able t write down an article and will have plenty of people will get to read it and leave comments. I just need a little more practice to enhance my skill. I do like writing something that will entice people to have read it.
Techpraveen July 23, 2011 at 1:36 am
Dave nice article dude
I need to explore more on Google Trends 
Steve July 6, 2011 at 10:20 am
I agree that using Google’s blogspot platform does have that little “extra” for google….
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Luqman from UK webmaser forum September 14, 2010 at 1:02 pm
Great tips! Thank you very much for the article. I have a blog which is still fairly new. Traffic has been dismal, despite having good serp rankings for a few terms. I’ll use these tips in an attempt to increase my daily traffic.
ckrishwa August 26, 2010 at 2:42 am
Thanks for your research and report. But if the blog or website is primarily expecting earnings through affiliate programs or PPC programs, then it may not be sure whether the visitors will be useful to achieve the object of earnings or click the links.
abhishek August 21, 2010 at 7:24 pm
The most important thing with google trend is the timing. If the timing is right then one can even expect more than 100 of visitors. Also one should be careful about what google trends to choose and write on only those which can create a impact or maybe provide a link bait as well. If one can create a link bait out of google trends then one can really see a lot of traffic on a static basis and not just temporary basis.
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chandan August 15, 2010 at 7:50 am
Yes google trend is a nice way to discover the hot search keywords. I write article sometime by using google trend keywords.
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Hieu Martin August 16, 2010 at 10:05 pm
The best way to search keywork must use google keywork tool
or use keywork elite
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christo August 14, 2010 at 12:39 pm
thanks for this info.. really helped me alot and gave a plan over to gain traffic…
Matt August 13, 2010 at 11:51 pm
Yes, I’ve had similar experiences with some of my blogs. One time, just after Heath Ledger died, I posted a blog about the sad event when the news had only just come out. At that time, there was a widely held view that he’d intentionally overdosed.
I wrote a post about it, with his name and the word “suicide” in the title. I got hundreds of hits from this post for a few hours. Then as suicide seemed less and less likely, the hits slowly petered out.
A sad and ghoulish example, but nonetheless a good one.
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Jaydip Parikh August 12, 2010 at 7:28 am
You are true that if we used blogspot as medium it might catch fast. I was using blogspot first and now I am using self Hosted wordpress but still my post crawl fast, I means to say in few mins. so what’s the difference ?
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Justin Germino August 11, 2010 at 9:37 pm
Once in a rare while you can catch a topic before it trends if you watch CNN, News.Google.Com and other breaking news for specific niche and categories. Post as soon as you see a breaking article and you can ride the first few days of getting huge traffic for this source. My wife was able to do this years ago with a blog post about Susan Boyle before it hit big, she got like 2000 visits in 2 days before MTV and all the other sites stole the thunder and shoved her site off the first page.
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Christopher August 11, 2010 at 5:22 am
Nice idea, thank you for sharing it. I know Google Trends, but I haven’t ever used it to generate traffic.
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Lennart heleander from property Marbella August 11, 2010 at 2:34 am
Hi Dave,
Using Google Trend is a good way to get new readers, if you have done your SEO right. Catching title, H1, keyword ect.ect.
Brian from Charleston Marketing Firm August 10, 2010 at 4:58 pm
haha I actually just make a comment about the usefulness of Google Trends in another post before I had the chance to read this one. Very true about it being feast or famine. When you hit one of they keywords it can definitely be exhilarating for a little while, but it doesn’t normally last too long. Thanks for the great information!
TJ McDowell August 10, 2010 at 7:58 am
So basically, you’re just using Trends to see which keywords to use? It seems like your blog needs to be considered “popular” by Google in order to show up for results even if you know the right keyword to use right? Or are you looking for long tail options?
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Laura Davis August 9, 2010 at 2:15 pm
That is great advice for promoting your website. And I bet Google Trends is much better than Yahoo’s since Google has so many more users.
This is great for anyone that will be posting on popular topics. Won’t work so well for blogs like these
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Robert August 9, 2010 at 12:23 pm
Great advice. I will give it a try also. Interesting when you start looking at statistics and see impact. I learn a little more each day about how the search engines work. I said I learn, I didnt say I understand LOL
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Harsh Agrawal August 9, 2010 at 9:46 am
Google Trend work big time but one thing which you need to make sure that Google should be indexing your blog in no time.. Else once the trend is over and your blog is getting indexed..Its a waste..
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christian August 9, 2010 at 9:00 am
Im going to have a go at this. Is it possible to look at trends in a local area?
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Marty August 9, 2010 at 9:00 am
Interesting results. As a blogger I am always looking for this king of little tricks to help me get some traffic. You can also get a lot of blog post ideas and insight on what others are writing about
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Dave Lucas August 9, 2010 at 7:37 am
@Nabeel ::: I’m on blogspot but if the Googlebot regularly visits your blog it’ll work on any platform!
@kathy ::: that’s the rub. Like Entrecard droppers, most of these visitors are “hit and run” traffic. Unless they see somthing amazing within 30 seconds, they’re gone forever.
Here’s a curiousity – I have a #musicmonday post of the video for the song “Airplanes” – I get at least 15 hits a day for it – all from Poland, Czechoslovakia, Ukraine, where my post shows up first on a search engine and is, in fact, the only one these folks can click on and actually watch the video “unrestricted” by country!
Out of 4,000 posts on my blog since it began, there are about 10 that always attract visitors every day without fail.
@Murlu ::: “constantly being ahead of the curve” is something only full-time bloggers or bloggers with staff can handle (unless you want to be at the keys 24/7)
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Cindy August 9, 2010 at 7:14 am
Hey Dave, this could be useful. I’ll try if I can find topics within my niche and make a go for it
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Nabeel from Create Your First Website August 9, 2010 at 2:39 am
Hi,
Quite amazing information.
But will this only on a blog on blogspot? Or Wordpress too? Whats your blog where you wrote the Chelsea Clinton’s posy?
Kindest,
Nabeel
digiknowzone August 9, 2010 at 12:54 am
I was already thinking of this 2 weeks after I started my blog, but the current trends might not coincide with my blog’s goal. Hmmm, maybe if I put in a little bit of twist so that it would still relate to my blog’s niche.
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Kathy August 8, 2010 at 9:27 pm
Working Google Trends will definitely bring more traffic to your blog. But, what are you going to do with that traffic once it arrives there? Do you have a plan to monetize it? Are those people really going to stick around to read more posts about your primary niche?
I like ideas that bring in traffic. But, unless that traffic is the kind you can actually benefit from or make money from, is it really worth your effort?
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Murlu August 8, 2010 at 7:52 pm
Jumping on a Google Trend can be quite amazing if you time it just right. It’s a lot of work to constantly be ahead of the curve but if you’re seeking traffic, trending topics is the way to go.
Not only that but if it’s a long term affair and you help break the news your blog can stay authoritative within that topic until it eventually dies down. That could lead to many months of traffic
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Colleen August 8, 2010 at 5:58 pm
Very sweet tip Dave. We blog regularly on community events and we will start incorporating Google Trends for additional keywords. Nice!
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Julius Kuhn-Regnier August 8, 2010 at 3:54 pm
Pretty cool. Google trends can truly send you lots of visitors. But based on what kind of criteria did you select your keywords?!
Nice post.
Dennis Edell August 8, 2010 at 3:15 pm
A neat little trick indeed Dave; one for the resource file.
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Robert August 8, 2010 at 12:42 pm
That’s a clever little way to get a bit of traffic quickly, I must try that one out, I find when something is currently trending I get alot more hits on that post on my blog, even if it was posted months before hand
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DiTesco August 8, 2010 at 10:26 am
Using Google Trends for getting blog post ideas is a good strategy and a post containing all relevant keywords pertaining to a particular search trend can go viral in minutes. I agree with you that if it generates at least some new subscribers and/or potential new visitors then it is all but worthwhile. The problem that I find sometimes with using this technique is that, the “hot” trends are normally not relevant to my niche and unless I find something related, it really won’t work to my benefit. If I use it once in while? Definitely. Good “simple” tip.
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Colleen August 8, 2010 at 6:01 pm
Agreed. Wondering the same thing myself. We blog on local topics, so I wonder what will happen. Certainly worth a shot.
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tushar August 8, 2010 at 8:15 am
useful small article guys…but i have a doubt…do you think that blogs in this niche would be able to use this service….
in blogging niche, you hardly see a trend
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Colleen August 10, 2010 at 11:48 pm
Agreed. You almost need to go general, then be creative by ‘guessing’ the specific topic you need info on.
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Hieu Martin August 8, 2010 at 5:55 am
Good idea, i alway use pingomatic to ping my blog when i publish new post.
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shiho August 7, 2010 at 11:01 pm
Google Trend can be used for further investigation. Beside adding hot keywords to your article, you can think about developing a site for hot topic and draw traffic from Google.
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The Bad Blogger August 7, 2010 at 10:58 pm
Well… I once write about Micheal Jackson death report on my blog (I had bring it down now), and I got 300 hits per day for about 4 to 5 days time… And another time I wrote about the “End of the world 2010″ report (I had bring it down too) on my blog post and guess what… the first day it hit around 800 hits per day…. and average about 400 hits for about a week….
What I had just said is: If you want this sort of hits for your blog, using Google Trends is one way and here’s another way… which is using Google Alert. If you do not know what is Google Alert, is actually above the main Google page where it said “More” and then click the “even more” and then you will go to a page where it say “Alert’ as the first option.
Enter any keywords for example “Micheal Jackson” and also how often you want Google to alert you, I always put it every once a day, and there you will get the latest news of Micheal Jackson when it’s publish on the internet, and when you get alerted, you can write a post about it and well… that’s where the hits comes from…. go figure…
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Lennart Heleander from Property Marbella August 12, 2010 at 1:55 am
The Bad Blogger – If it give you automatic more visitor, maybe slowly you get more people how follow your blog ect, Google Treds can help you.
Melinda August 7, 2010 at 10:35 pm
I need to check Google Trends more often than I do. If you are able to write about something that is “hot”, you do see the benefits. I wrote a Harry Potter party plan for kids that was published close to the day the new movie trailer was released. It was completely coincidental, but that was my personal “ah ha” moment regarding trends increasing search traffic. Even if you don’t pick something from the top list, it can lead to some brain storming on other popular or related topics.
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Tinh August 8, 2010 at 8:10 pm
I see this as seasonal events as it is hard to follow all hot topics there. But, the traffic is great thing to consider this way.
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Thomas Sinfield August 7, 2010 at 4:40 pm
Handy little idea! And I think you can spin these topics to relate your niche.
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Tran Tinh August 8, 2010 at 4:56 am
Good idea @Thomas, it just come to my mind too
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tinh August 7, 2010 at 4:21 pm
good idea friend, I usually follow this way just when my mind is blank of ideas. It is hard to get them back and very few of them subsribe to my feeds later on. Tinh
benwaynet August 7, 2010 at 3:46 pm
Good idea, i tend not writing about current trends or topics (reality TV or the latest Hollywood news) but I’m sure I could find something trending when I’m having a blogging block.
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