I read with interest the article by Clifton Hatfield where he mentioned keyword stuffing is one of the 5 Out-of-Date SEO Strategies. There is not a tinge of doubt that I agree with his tips, but nevertheless, having keywords strategically placed in your post is one important factor that Search spiders relies on to decide if your post is relevant to your topic or your niche.
Having a relevant post or at least a post deemed relevant by Google is something that bloggers should pay much attention to. Especially so if you run AdSense Ads in your blog. Post relevancy is accomplished by 2 things. The post title and the post contents. Relevant post title means you have your keywords in your Title and of course relevant contents means relevant keywords in your contents. Since it has been advised that too many keywords may backfire, resulting in Googles de-indexing the post as keyword spamming, there is a workaround where you can have as many keywords as you like without actually having the actual keywords in your post. First let me describe:
The Structure Of A Search Friendly Article
To make your article ooze with spider juice so they crawl in fast, somethings have to be adhered to. An article that is Search friendly. A search friendly article should consist of a keyword related title and at least 4 paragraphs.
The Title
Make sure the keywords you intend to rank is included in your title. If possible, the title should be a long tail search phrase that people will use when they are searchi8ng for such information. For example if your post is about growing giant size tomatoes, then a post title like “How To Grow Big Tomatoes” will be a good title. It is a phrase that tomato growers will use if they want information to increase their size of their tomatoes.
The First Paragraph
The first paragraph must include your keyword phrase in the first sentence or within the first 20 words or more or less 160 characters. That is because your first sentence in your first paragraph will be taken as your meta description of that post, if you are not using any SEO plugins. If you are, then you can write a special meta description that will be seen by search spiders. When you write that description make sure you include your keywords at least twice.
Always end the first paragraph with your keywords as well. This will tell the spiders that your post is something relevant to whatever topic you are writing about.
The Second Paragraph
This where the danger starts. If you keep using your keywords, you will get penalized for keyword stuffing. The secret here is to stuff without stuffing.
What does that mean? It means you use synonyms or words that are related to your keywords. If you want the search spiders to know that your post is about growing tomatoes, words like fertilizers, fruits, plants etc will be words that spiders can relate to. You can also use the scientific name for tomatoes, or use a foreign word for tomato once of twice. Doing it this way, you can stuff your keywords to your heart’s contents without really stuffing your keywords.
The Third and The Fourth Paragraph
Somewhere in the middles of the third paragraph, use your actual keywords again. Then in the last paragraph. end your article with your keywords.
That’s how you write a search friendly article.
What Good Will A Search Friendly Article Do
It will get indexed faster and rank higher in SERPs. If you are running Adsense, the post will display more related Ads that pays higher per click.
Experiment Writing A Search Friendly Post
Now you can do an experiment for yourselves to see if what I have written is true. Granted, you blog is an established one with some page rank and authority. It might not be that easy for newer blogs.
Write a post with a phrase that people will use when they are searching for something. Something odd like, “Do Mosquitoes Have Sexual Organs” or something. Before you start writing, do a quoted or exact search in Google for that phrase. Let the Google spiders know that there are people actually searching for this phrase so they will be on the standby for such information.
Start writing the way I taught you. When you are halfway through, publish the first half first, then continue writing the post at your own pace. When you have completed and is happy with what you have, update the full post.
Now go back to Google and do another quoted search for your post’s title phrase. If your blog is a well indexed one, there is a good chance you will be in the top spot. If not, try again in 20 or 30 minutes. You should be there.
Have some fun and let me know if it works for you. It works for me everytime.
Image credit: Stuffed





{ 15 comments… read them below or add one }
Contrary to most, I am a huge advocate of keyword stuffing, because, well, it works.
The trick is to first write and article as you would naturally, with almost no thought to keyword stuffing.
Then go back and “enhance the article” with your keyword of interest until the density comes up to just over 1%.
And that’s pretty much it. Works for me and it’s great for your SERP ranking…;)
Mark
Mark recently posted..Off Page SEO – 12 Techniques To Build Backlinks To Your Website
Thanks for coming up with the basic structure to write a post. You forgot to mention about keyword density which also should be maintained to avoid keyword stuffing.
Nasif recently posted..Another Very Important Arm of Broadband Internet Satellite Internet
Detailed post can i translate into German for my blogs viewers? If thats acceptable what link back would suit you best?
great point but i never like the idea of keywords stuffing, many areas in your web page you can use keywords, stuffing never good idea, try to use in alt, title tag and in Content is good idea…
SEO Company recently posted..Advance tools to empower your Internet Marketing services
I wouldn’t bother with keyword stuffing. By the time the permalink is adjusted, tags are added, and category selected, there is enough keywords to go around.
Colleen recently posted..Memorial Day Events Around the Mid Columbia
I agree with you, but I still try to focus on telling search engines what my content is about using my content itself: using my keywords within my posts often.
SEO Consulting Services recently posted..Correctly Writing An Optimized Page Title & URL
That is a good point. I try to used my keyphrase in the first and last paragraph , and depending on length – somewhere in the middle also. There is no point doing it more than this.
Thomas recently posted..Create Niche Products: eBooks
Good point Thomas. I’ve read in many articles that suggest getting your key phase that’s being targeted as close to the very beginning of the article as possible.
Colleen recently posted..Utter Disappointment And The Classiest Acts That Followed, Armando Galarraga, Detroit Tigers, Jim Joyce
That is it. And the one at the end of the post remind Google what we see as important. Not as important as titles and things, but each little thing helps.
Thomas recently posted..Create Niche Products: eBooks
Twitter: profitmc
May 31, 2010 at 4:13 am
Well written and convincingly accurate!
It’s unfortunate that many people think using keywords meta tags is dead. This is just “parroting” some gurus who have product to push at you. If you’re truly using these tactics you’ll know they still matter.
Google is the biggest of the search engines out there. They run their advertising campaign based on keywords. Their engine is built to recognize your content based on your keywords. Saying using keywords is not important is not knowing what google is doing. You only need to understand how to play your cards with your keywords and you will win with the search engines.
Thanks for the article.
Chadrack recently posted..Build Multiple Streams Of Online Income The Easy Way!
Thanks for all the kind comments. Very happy to note that the article has been helpful to some. It has worked well for my niche blogs so I hope it works for you guys too!
Costa recently posted..Long Tail Keywords
This is actually some really great advice!
I never even considered using synonyms to do my keyword stuffing.
CJ
Twitter: bloggerdaily
May 30, 2010 at 11:08 am
Actually I never consider so thanks a lot for sharing. Now I realize it’s so important how we design the structure of the content.
There’s a lot more things to learn. Thanks, pal! =D
Twitter: heydevesh
May 29, 2010 at 10:14 pm
Hey Fong,
Awesome Post man. I haven’t tried using similar keywords before.
!!
Thanks for sharing this great post !!
Dev | Technshare recently posted..10 Best Internet Marketing Blogs
Twitter: dragonblogger
May 29, 2010 at 9:33 pm
Excellent article and I myself am going to think about this more, I wasn’t thinking how brilliant it is to use synonyms and similar words (maybe even see if you can tuck in your keyword in another language perhaps?) to help get ranked.
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